interiorinspo

Design: Interior Styling of a Living Room Side Table by Ginevra Held

Hi Friends!

Its been a while....

So, I have to admit, I really like Instagram.  In thinking about why, its the purity of one really great photo.  So I thought I would use my Instagram account as a jumping off point for my post today...and maybe for days and days or miles and miles if you're a fan of The Who.

Yesterday I posted the photo you see above.  It is a detail shot of a chair and side table in a living room design I did.  The styling was influenced by a Philippe Starck Interior style shot:

I created my own composition of Fornasetti candle, other candle, bulb vase and pillow.  The Fornasetti candle I chose ended up dictating the rest of the composition.  My candle shows Fornasetti house muse Lina Cavalieri. (the lady who's face is on everything Fornasetti) looking up at a bee.  I then found a beeswax candle with a gold bee on it.  I then found vintage red silk fabric of a Napoleonic Bee print embroidered on it and my little mise en scene was complete.

Here is a little board with the individual components of the design:

1. Restoration Hardware Lorraine Chair
2. Napoleonic Bees Pillows from One King's Lane
3. Ikea Rens Sheepskin
4. Fornasetti L'Ape Candle from Barneys New York
5. Gueridon Style side table from Ballard Designs

(the above items are all clickable with links to the items.)

Well, dear reader, that's it. From inspiration to reality.  Stay tuned for more!

xoxo, Ginevra

Interior Design: Styling, not just for Photo Shoots by Ginevra Held

I've been doing a lot of styling work for photos here at the Farmhouse, and I wanted to share how that translates to your own home.

Whenever you see a photo of in interiors in a design magazine, it has been heavily styled.  The place has not just been cleaned and decluttered, its has been styled.  A stylist's job is essentially to create a mise en scene, the idea that someone lives in that home, that the place has life.  Good styling is subtle but transformative. I think of all the painting periods, Styling is most like the work of the Dutch masters like Vermeer.  Intimate and with a close attention to detail.  Many designers hire a stylist for the shoot, or a photographer has one on hand.  Personally, I like to do the styling myself, and one of my design heroes, Vicente Wolf does as well.  In fact, he also takes his own photos, which I am hoping to learn eventually as well.

Anyway, styling is about creating these mise en scene. You probably have a lot of objects and props, as I like to call them on hand already.  

My favorite things to style with: books, flowers (always!), small objects, pillows!, mirrors! and fabric.  It's all about creating a layered look and an environment that is a reflection of you.  The personal objects in your life should be put on display neatly and deliberately.  

All surfaces in your home deserve a little styling.  Side tables, coffee tables, dining tables, chairs, bookshelves etc.

And most fun, it doesn't have to be permanent, you can move things around and choose to hide or display different things at different times.  It's like decorating for the holidays, but all year long. Decorating for your life!

In the photo at the top I used a combination of books, objets, flowers, fabric and a mirror to create what I called "Miss Havisham's Reading Nook"  It has a soft dilapidation which I like.  I imagine this little nook as a lovely place to read while the sun pours in.

Here is another I did:

Here, I relied heavily on pillows, both on the bed and in the window area.  I took what was a window ledge and made it into a cozy reading seat by adding pillows.  Ah, the power of pillows!

And another:

Again pillows! A beautiful quilt, a framed drawing on the side table and a present from Net-A-Porter doesn't hurt.

What kind of styling do you do in your home?

xo, Ginevra

Interior Design: Artistic Technique by Ginevra Held

Hello all!

I wanted to share with you how one of the main decoration elements in the room, that would be the profiles of the Duke and Duchess of Urbino, came into being.  I used old fashioned pencil and paper techniques that I learned when I was little from my Dad who is an artist/architect.  These techniques are not fancy, but they are smart and creative.  There are easier more technologically advanced ways of doing this now, but there is nothing more fun for me then getting lost in a time warp of drawing.

Now, I have been using these techniques since I was little, so when it comes time to do it, the process is automatic for me.  So I am going to do my best to explain what I did.  In essence how I got from here:

To Here:

 I started with some good old fashion freehand drawing.  After I made a trace of the oval of the frame, I got to work on the Duke:

After drawing the Duke, I traced him and flipped him over.  And then drew the duchess on top of that to get their proportions right.  For example, the Duke and Duchesses' eyes are at the same level, and her hair ornament goes to the curve in his hat.  It was important to get these right, which is why I drew her on a trace of him.

A cool trick when you don't have tracing paper, is to put what you want to trace on a window.  Then put the paper you are going to draw on, and trace away.  The light pouring through makes the paper translucent and easy to trace:

Once I had the Duke and the Duchess complete, I had to get them on the wall in the room.  The cool trick for this is the turn the drawing over and apply your pencil graphite along the lines on the back of the drawing like this:

I flipped them both back over and taped them to the wall.  Once they are on the wall, you simply trace over your lines and in so doing, graphite will be transferred to the wall and you get your outline!  Its so much fun.  Make sure to press firmly!

After their outlines were transferred I was able to start painting:

And then fill them in:

Wheh! That's all folks!

It's intensive but a lot of fun and I love the result.  I'm lucky I was taught all these techniques by my Dad, they have come in handy on more than a few occasions!  As I said, there may be quicker more technological ways to do this, but for me, this hands on, multi step, I-forgot-to-eat-and-what-time-is-it? approach is the best for me.

Happy Drawing!

xoxo,

Ginevra

Interior Design: Tiny Styling Tip by Ginevra Held

Hey People! Here is a styling tip from yesterday's room reveal:

Instead of going all Marie Kondo on your magazines (you know that lady who wants you to throw out all your shit so you can have an organized life, but you really like your shit, it's yours after all, so wtf) - stack those magazines and make a side table! Organizing and Decorating in one! Then put a clock on it.  A vintage Louis XVI style clock on it.  If you liked it, you should have put a clock on it.  Feel me?

Then, if you're really cool, and I know you are, get an industrial lamp, and put in on the floor.  Not on a magazine stack.  That would be uncool.  I mean you should probably throw some of them away.  It's getting a little cluttered......

 

xoxo, 

Ginevra

Hello Vogue!

Interior Design: One Room Challenge Finale! by Ginevra Held

Do any of you guys do Ballet Beautiful? (Don't answer that Mom, I know you do.)  

Well I do too, and there's one of her exercise routines (that would be Mary Helen Bowers) where you do these high kicks like you're one of the Rockette dancers, anyway, towards the end she has you high-kicking away and she goes "It's Finale!" So yeah, "It's Finale!"

The room, if I may say so myself, looks great.  

I mean, the room is like McDonald's....

pause

pause

I'm Lovin' It.

(see Pete Davidson)

So here you go my friends! Hope you like it, let me know what you think! But be nice!!!!

Also, all the painting and styling and photography were done by yours truly, just saying...

I don't know what it is, but this is my favorite angle...

Twins, Basil! Twins!

If you've studied Art History, and/or spend a lot of time with an Art Historian like I do, you will know who these two crazy kids are... If you don't know who they are,  head over to the Uffizi and ask for Piero della Francesca's Duke and Duchess of Urbino. Ciao!

One of my favorite lights, the Mayday lamp designed by Konstantin Grcic and manufactured by Flos, seen here hanging out with a vintage Louis XV style clock.

I had seen the Mayday lamp hanging out on the floor in a Maison Martin Margiela designed hotel in Paris, and I was like, hey, I can do that!

A bit of fun here with frames on frames.  You know how I love empty frames, and the gold in all the frames ties the room together with the gold on the other wall.

A view the other way, out the door, to the countryside. NICE.

This angle is so you know there's a skylight....

And again.... just like this photo.

Whew! There you go! Well, I will talk a bit more about how the design came about and influences etc soon, but for now I'm pooped!

Thanks for tuning in, see you next time.

I'm not only the president, I'm also a member.

Wait what?!

xoxo,

Ginevra