#interiors

Interior Design: Styling, not just for Photo Shoots by Ginevra Held

I've been doing a lot of styling work for photos here at the Farmhouse, and I wanted to share how that translates to your own home.

Whenever you see a photo of in interiors in a design magazine, it has been heavily styled.  The place has not just been cleaned and decluttered, its has been styled.  A stylist's job is essentially to create a mise en scene, the idea that someone lives in that home, that the place has life.  Good styling is subtle but transformative. I think of all the painting periods, Styling is most like the work of the Dutch masters like Vermeer.  Intimate and with a close attention to detail.  Many designers hire a stylist for the shoot, or a photographer has one on hand.  Personally, I like to do the styling myself, and one of my design heroes, Vicente Wolf does as well.  In fact, he also takes his own photos, which I am hoping to learn eventually as well.

Anyway, styling is about creating these mise en scene. You probably have a lot of objects and props, as I like to call them on hand already.  

My favorite things to style with: books, flowers (always!), small objects, pillows!, mirrors! and fabric.  It's all about creating a layered look and an environment that is a reflection of you.  The personal objects in your life should be put on display neatly and deliberately.  

All surfaces in your home deserve a little styling.  Side tables, coffee tables, dining tables, chairs, bookshelves etc.

And most fun, it doesn't have to be permanent, you can move things around and choose to hide or display different things at different times.  It's like decorating for the holidays, but all year long. Decorating for your life!

In the photo at the top I used a combination of books, objets, flowers, fabric and a mirror to create what I called "Miss Havisham's Reading Nook"  It has a soft dilapidation which I like.  I imagine this little nook as a lovely place to read while the sun pours in.

Here is another I did:

Here, I relied heavily on pillows, both on the bed and in the window area.  I took what was a window ledge and made it into a cozy reading seat by adding pillows.  Ah, the power of pillows!

And another:

Again pillows! A beautiful quilt, a framed drawing on the side table and a present from Net-A-Porter doesn't hurt.

What kind of styling do you do in your home?

xo, Ginevra

Interior Design: Tiny Styling Tip by Ginevra Held

Hey People! Here is a styling tip from yesterday's room reveal:

Instead of going all Marie Kondo on your magazines (you know that lady who wants you to throw out all your shit so you can have an organized life, but you really like your shit, it's yours after all, so wtf) - stack those magazines and make a side table! Organizing and Decorating in one! Then put a clock on it.  A vintage Louis XVI style clock on it.  If you liked it, you should have put a clock on it.  Feel me?

Then, if you're really cool, and I know you are, get an industrial lamp, and put in on the floor.  Not on a magazine stack.  That would be uncool.  I mean you should probably throw some of them away.  It's getting a little cluttered......

 

xoxo, 

Ginevra

Hello Vogue!

Interior Design: One Room Challenge Finale! by Ginevra Held

Do any of you guys do Ballet Beautiful? (Don't answer that Mom, I know you do.)  

Well I do too, and there's one of her exercise routines (that would be Mary Helen Bowers) where you do these high kicks like you're one of the Rockette dancers, anyway, towards the end she has you high-kicking away and she goes "It's Finale!" So yeah, "It's Finale!"

The room, if I may say so myself, looks great.  

I mean, the room is like McDonald's....

pause

pause

I'm Lovin' It.

(see Pete Davidson)

So here you go my friends! Hope you like it, let me know what you think! But be nice!!!!

Also, all the painting and styling and photography were done by yours truly, just saying...

I don't know what it is, but this is my favorite angle...

Twins, Basil! Twins!

If you've studied Art History, and/or spend a lot of time with an Art Historian like I do, you will know who these two crazy kids are... If you don't know who they are,  head over to the Uffizi and ask for Piero della Francesca's Duke and Duchess of Urbino. Ciao!

One of my favorite lights, the Mayday lamp designed by Konstantin Grcic and manufactured by Flos, seen here hanging out with a vintage Louis XV style clock.

I had seen the Mayday lamp hanging out on the floor in a Maison Martin Margiela designed hotel in Paris, and I was like, hey, I can do that!

A bit of fun here with frames on frames.  You know how I love empty frames, and the gold in all the frames ties the room together with the gold on the other wall.

A view the other way, out the door, to the countryside. NICE.

This angle is so you know there's a skylight....

And again.... just like this photo.

Whew! There you go! Well, I will talk a bit more about how the design came about and influences etc soon, but for now I'm pooped!

Thanks for tuning in, see you next time.

I'm not only the president, I'm also a member.

Wait what?!

xoxo,

Ginevra

One Room Challenge: Post 4 by Ginevra Held

I've got a blank space baby, and I'll find some orange....

So here we are, three weeks along.  Now, the middle part of an interior design project is not pretty.  Have you ever visited an artist and seen a painting partially done?  It is not a pretty site. This is true of Interior Design.  Catching a project in the middle is scary if you are not the designer.  Like artists, Interior Designers have the final picture in their head the entire time.  This is what keeps us going, otherwise we may very well give up somewhere in between.  Luckily, I have a pretty picture of what this is going to become tucked away in my head.  So while this may look appalling to you, to me its the means to the end.

That disclaimer in place I can discuss my progress.

The pattern for the wall behind the bed has been laid out and the first layer of paint applied.  I am happy with the pattern.  It is more dynamic than stripes, and has more meaning as it is indigenous to the architecture of the area.  I am happy with it indeed.

The frames that I originally showed to be hung over each bed, I have now decided to move them to the far wall.  I moved the dresser out of the way, and I will be taking it out and replacing it with a compfy chair. The frames will now hang on the far wall, side by side, there will be orange behind or in them, and I am working on some other ideas of what perhaps they may frame.

Here is the far wall:

I am off to find my orange tomorrow!

The plan is to paint the orange, in as many coats as needed and then go back and put a second layer of blue over the existing first layer and define edges more carefully.

I also need to get said compfy chair in place.  And evaluate whether simple orange behind the frames is enough or if more design is needed.

So there you go, midway and a to do list.  I am excited with the progress and continuing to progress and move toward the final.  The image in my head is getting realized with each brush stroke.

Continue to stay tuned and thank you, as always, for reading!

xo, Ginevra

One Room Challenge: Round two by Ginevra Held

Hello all! So after posting about the room Monday, I headed over to my local Antiquites shop to see what I could find to add more charm to the room.

I found two matching empty frames which I have decided to hand over each single bed.  After pillows, paint, and mirrors, empty frames are my favorite things.

Here they are, in situ, by which I mean I taped them up, so please ignore the masking tape.

I also played with having a mirror behind the bedside table, and it must be said, I love my industrial lamp, so I am trying to see if we can get that guy in....

I also upped the pillow game a bit as you can see, and played around with the dresser mise en scene.

I have also decided on a color scheme.  The inside of Mom's toile jacket (see last post) is a gorgeous blue.  Her pockets are lined with a tiny hit of bright orange.  So this is what we are going for, a nice complementary pairing of blue and orange.

I found two blue interior inspiration shots on a new insta feed I found by way of One King's Lane. Its called Milkweed and Monarch.

Here are the shots, one is from Elle Decor, I don't know about the other one.

Elle Decor via MilkweedandMonarch

Image via One King's Lane from Milkweed and Monarch's feed.

Image via One King's Lane from Milkweed and Monarch's feed.

As you can see above, that hint of orange can really uplift a blue and white room.

So there you go.  Some progress.....

Next up, the paint store!!! Always fun and always a challenge.

Stay tuned for more....

xo,

Ginevra